The BMW Group launches website for project i, the think tank for
the sustainable mobility of the future
Munich. At www.project-i.com the BMW
Group has created an online platform for information and news
concerning the sustainable mobility of the future.
For an international audience, the English-language website
outlines how the BMW Group is mastering the challenges of
sustainable mobility. It provides an in-depth, up-to-the-minute
insight into the various approaches and solutions, from the basic
vision of e-mobility, specific test vehicles such as the MINI E
and the BMW ActiveE, right through to the revolutionary LifeDrive
concept of the Megacity Vehicle. Emphasis is also given to another
key aspect of sustainable mobility: The development of solutions
and services for the customer needs of tomorrow.
In addition, the website offers an overview of the public
discussion and general developments in the field of sustainable
mobility. The page incorporates relevant voices from the web,
video clips and blog posts from around the world.
Via the integrated Twitter channel (www.twitter.com/bmwprojecti)
and Facebook page (www.facebook.com/bmw.project.i),
users can subscribe to receive the latest news, contribute their
own relevant links, and join in the discussion.